Define Your Brand

What is a Brand…? 5 Factors that Define a Brand The concept of branding is a confusing topic that many seasoned marketers don’t even clearly understand. What is a brand? What is branding? It seems like a simple question, but the answer is anything but simple. If you’re confused by your brand, your customers will …

Social Media Strategy

Don’t drop the ball on your social media strategy! Companies should focus more on how to BE social, and less on how to DO social media. SEO and Social Media has certainly grown together, in which both practices are able to benefit businesses worldwide to be more visible to their target audience by simply applying …